01 / High priority · within 4 days
Bring declining-frequency players back
$51,794.63
Estimated recovery potential · 1,000 players
Review action and evidence →Edge Demonstration Environment — Synthetic data for presentation and certification.
Edge Engine / Guided demonstration
Where your money goes. What to do next.
The financial decision layer alongside your existing CRM.
Synthetic, read-only demonstration · No live connections or delivery · Planning notes stay only in this browser session
Executive Briefing / next 30 days / estimated
$463.7K
Customer contribution at risk
Prioritize retention, existing VIP care and payment friction before another customer relationship slips away.
Estimated recoverable value
$97.6K
Across 3 non-overlapping actions. A planning estimate, not guaranteed revenue.
USD-equivalent SC contribution · horizon 2026-11-01 to 2026-12-01 · evidence 2026-10-02 – 2026-10-31
How these estimates are calculated
Exact totals: $463,657.52 at risk; $97,638.62 recoverable. At risk = each cohort’s preceding 30-day contribution × its stated churn assumption. Recoverable = at-risk contribution of consented, unsuppressed players × its assumed recovery fraction. Cohorts are disjoint; incentives and processing fees are already removed from contribution. These scenario assumptions are not calibrated live predictions.
- Bring declining-frequency players back: baseline $499,685.84 × 55% churn assumption; 20% recovery assumption on eligible players
- Protect established VIP relationships: baseline $395,688.60 × 45% churn assumption; 25% recovery assumption on eligible players
- Resolve purchase friction before another visit is lost: baseline $30,770.64 × 35% churn assumption; 35% recovery assumption on eligible players
Three decisions to make next
02 / Medium priority · within 2 days
Protect established VIP relationships
$42,302.52
Estimated recovery potential · 250 players
Review action and evidence →03 / Standard priority · within 1 days
Resolve purchase friction before another visit is lost
$3,541.47
Estimated recovery potential · 400 players
Review action and evidence →Sweepstakes Intelligence
Explore GC, SC and exposureRedemption exposure
$2.8M
$211,168.68 in outstanding requests plus qualified SC not already reserved. Estimated, not an audited liability.
Review redemption evidenceGeographic concentration
65.87%
Of outstanding request value in CA, TX, FL. Business concentration, not a legal determination.
Review state concentrationMeasured contribution opportunity
$48.1K
Estimated campaign contribution after program costs; the uncertainty interval includes a possible loss. Not bonus-only causal lift.
Review promotional economicsOther industry scenarios
Evidence, accounting & integration status
One illustrative operator ledger · 2026-10-02 – 2026-10-31 · completed business days at 06:00 UTC (America/Guatemala, UTC−6 year-round). Dates refresh daily; these are not customer results.
| Capability | Implemented | Integrates via | Synthetic in demo |
|---|---|---|---|
| Business briefing and ranking | Evidence summaries | Read-only financial and activity feeds | All figures |
| Campaign measurement | Attribution and holdout comparison | Delivery, outcomes, incentive costs and fees | All assignments and outcomes |
| CRM handoff | Mapping and preview | Client-owned email / SMS / CRM | No live messaging |
| PAM connection | Not connected · Not verified | CSV / JSON export first; API mapping after review | No live credentials |
SC gameplay is shown at an illustrative $1 redemption equivalent per SC. Gold Coins have no cash redemption value. Package purchases and redemptions are cash movements, not revenue. SC GGR is stakes minus payouts; contribution subtracts redeemed incentive cost and processing fees once. This is not recognized GAAP revenue.
Recognized revenue and verified redemption liability: Unavailable. Sweepstakes balances, request reservations and state concentration are illustrated in the same dataset. Estimated exposure excludes unassessed SC and counts reservations once; it is not an audited liability. Jurisdiction labels default to Unknown and never authorize withdrawals or determine legal eligibility. Actual SC eligibility, state restrictions, breakage, taxes and platform charges require operator-approved accounting. Risk and recovery estimates use stated scenario assumptions, not promised results.
Application platform: Base44. Deployment region, residency, security attestations and access enforcement require documented review; this demo establishes no security certification. Independent client deployments remain separate. No operational data, provider connection, or delivery is enabled here.