Edge Demonstration Environment — Synthetic data for presentation and certification.

Poker Intelligence

Cash games, tournaments, CRM, loyalty, risk, affiliate, and revenue intelligence

Total Rake

$11,882

Cash plus tournament fee revenue

Cash Game Revenue

$6,750

Rake generated from cash sessions

Tournament Revenue

$5,132

Estimated entry-fee revenue

Active Players

335

Unique poker players

Hands Played

42,631

Cash game volume

Hours Played

613

Session duration

Tournament Entries

200

Poker Customer Intelligence

Classifications and poker-specific KPIs

Player	Class	Monthly Rake	Hands	ROI	Churn
Player unavailable	Recreational Player	$482	344	0%	77/100
Player unavailable	Recreational Player	$378	391	0%	59/100
Player unavailable	Recreational Player	$344	457	0%	59/100
Player unavailable	Recreational Player	$192	391	0%	59/100
Player unavailable	Recreational Player	$188	318	0%	77/100
Player unavailable	Mixed Player	$187	316	-100%	53/100
Player unavailable	Recreational Player	$178	527	0%	63/100
Player unavailable	Recreational Player	$169	636	0%	59/100
Player unavailable	Mixed Player	$150	228	-100%	49/100
Player unavailable	Mixed Player	$143	185	227%	53/100
Player unavailable	Recreational Player	$139	122	0%	63/100
Player unavailable	Recreational Player	$138	153	0%	63/100
Player unavailable	Mixed Player	$135	230	-100%	53/100
Player unavailable	Recreational Player	$125	351	0%	77/100
Player unavailable	Recreational Player	$123	327	0%	63/100
Player unavailable	Recreational Player	$114	279	0%	77/100
Player unavailable	Recreational Player	$111	273	0%	59/100
Player unavailable	Recreational Player	$102	395	0%	45/100
Player unavailable	Recreational Player	$101	295	0%	59/100
Player unavailable	Recreational Player	$99	275	0%	63/100
Player unavailable	Recreational Player	$98	322	0%	63/100
Player unavailable	Recreational Player	$97	272	0%	45/100
Player unavailable	Recreational Player	$97	288	0%	45/100
Player unavailable	Recreational Player	$96	225	0%	77/100
Player unavailable	Recreational Player	$95	252	0%	77/100
Player unavailable	Recreational Player	$93	246	0%	63/100
Player unavailable	Recreational Player	$90	537	0%	77/100
Player unavailable	Mixed Player	$90	238	-100%	49/100
Player unavailable	Recreational Player	$90	262	0%	77/100
Player unavailable	Mixed Player	$84	343	-100%	53/100
Player unavailable	Recreational Player	$81	339	0%	45/100
Player unavailable	Recreational Player	$80	293	0%	59/100
Player unavailable	Recreational Player	$78	336	0%	77/100
Player unavailable	Recreational Player	$78	368	0%	77/100
Player unavailable	Mixed Player	$78	161	-100%	67/100
Player unavailable	Recreational Player	$76	221	0%	77/100
Player unavailable	Recreational Player	$76	122	0%	63/100
Player unavailable	Recreational Player	$73	218	0%	45/100
Player unavailable	Mixed Player	$72	259	-100%	67/100
Player unavailable	Recreational Player	$68	174	0%	63/100
Player unavailable	Mixed Player	$67	408	-100%	35/100
Player unavailable	Mixed Player	$67	359	-100%	35/100
Player unavailable	Mixed Player	$67	305	-100%	67/100
Player unavailable	Recreational Player	$65	370	0%	59/100
Player unavailable	Recreational Player	$61	513	0%	77/100
Player unavailable	Recreational Player	$57	327	0%	45/100
Player unavailable	Recreational Player	$56	531	0%	63/100
Player unavailable	Recreational Player	$56	65	0%	63/100
Player unavailable	Mixed Player	$56	482	13%	35/100
Player unavailable	Recreational Player	$54	283	0%	63/100
Player unavailable	Recreational Player	$53	304	0%	59/100
Player unavailable	Recreational Player	$52	238	0%	59/100
Player unavailable	Recreational Player	$51	347	0%	59/100
Player unavailable	Recreational Player	$51	312	0%	77/100
Player unavailable	Recreational Player	$51	413	0%	45/100
Player unavailable	Recreational Player	$50	684	0%	77/100
Player unavailable	Recreational Player	$46	127	0%	77/100
Player unavailable	Recreational Player	$46	134	0%	77/100
Player unavailable	Mixed Player	$43	195	251%	67/100
Player unavailable	Mixed Player	$43	253	-100%	53/100
Player unavailable	Recreational Player	$41	104	0%	77/100
Player unavailable	Recreational Player	$41	219	0%	63/100
Player unavailable	Recreational Player	$41	461	0%	45/100
Player unavailable	Recreational Player	$41	294	0%	63/100
Player unavailable	Recreational Player	$41	235	0%	45/100
Player unavailable	Recreational Player	$41	88	0%	63/100
Player unavailable	Mixed Player	$40	360	-100%	67/100
Player unavailable	Recreational Player	$40	442	0%	45/100
Player unavailable	Recreational Player	$39	397	0%	45/100
Player unavailable	Recreational Player	$38	140	0%	63/100
Player unavailable	Recreational Player	$38	489	0%	45/100
Player unavailable	Recreational Player	$38	73	0%	63/100
Player unavailable	Recreational Player	$37	318	0%	45/100
Player unavailable	Recreational Player	$37	261	0%	63/100
Player unavailable	Recreational Player	$36	74	0%	63/100
Player unavailable	Recreational Player	$36	173	0%	77/100
Player unavailable	Recreational Player	$36	61	0%	77/100
Player unavailable	Recreational Player	$35	190	0%	77/100
Player unavailable	Recreational Player	$35	409	0%	59/100
Player unavailable	Recreational Player	$35	360	0%	77/100
Player unavailable	Recreational Player	$35	275	0%	63/100
Player unavailable	Recreational Player	$35	103	0%	63/100
Player unavailable	Recreational Player	$34	377	0%	59/100
Player unavailable	Recreational Player	$32	62	0%	77/100
Player unavailable	Recreational Player	$32	55	0%	63/100
Player unavailable	Mixed Player	$32	77	-100%	67/100
Player unavailable	Recreational Player	$32	269	0%	63/100
Player unavailable	Recreational Player	$31	409	0%	77/100
Player unavailable	Recreational Player	$31	364	0%	77/100
Player unavailable	Recreational Player	$31	185	0%	77/100
Player unavailable	Recreational Player	$31	290	0%	63/100
Player unavailable	Recreational Player	$30	141	0%	77/100
Player unavailable	Mixed Player	$30	217	-100%	49/100
Player unavailable	Recreational Player	$30	225	0%	63/100
Player unavailable	Recreational Player	$30	234	0%	77/100
Player unavailable	Recreational Player	$30	120	0%	77/100
Player unavailable	Recreational Player	$30	270	0%	45/100
Player unavailable	Mixed Player	$29	138	-100%	53/100
Player unavailable	Mixed Player	$29	308	-100%	67/100
Player unavailable	Recreational Player	$28	248	0%	77/100
Player unavailable	Recreational Player	$28	242	0%	59/100
Player unavailable	Recreational Player	$28	330	0%	45/100
Player unavailable	Recreational Player	$28	287	0%	45/100
Player unavailable	Recreational Player	$28	464	0%	59/100
Player unavailable	Recreational Player	$27	208	0%	77/100
Player unavailable	Recreational Player	$27	267	0%	45/100
Player unavailable	Mixed Player	$27	191	-100%	67/100
Player unavailable	Mixed Player	$27	307	-100%	67/100
Player unavailable	Recreational Player	$26	240	0%	45/100
Player unavailable	Recreational Player	$26	188	0%	77/100
Player unavailable	Mixed Player	$26	319	-100%	53/100
Player unavailable	Recreational Player	$26	211	0%	63/100
Player unavailable	Recreational Player	$25	106	0%	63/100
Player unavailable	Recreational Player	$25	244	0%	63/100
Player unavailable	Recreational Player	$25	84	0%	63/100
Player unavailable	Recreational Player	$25	77	0%	63/100
Player unavailable	Recreational Player	$25	347	0%	59/100
Player unavailable	Mixed Player	$25	140	-100%	67/100
Player unavailable	Recreational Player	$24	230	0%	63/100
Player unavailable	Recreational Player	$23	103	0%	63/100
Player unavailable	Recreational Player	$23	138	0%	77/100
Player unavailable	Recreational Player	$23	307	0%	63/100
Player unavailable	Mixed Player	$23	141	-100%	67/100
Player unavailable	Recreational Player	$23	528	0%	63/100
Player unavailable	Recreational Player	$23	434	0%	45/100
Player unavailable	Recreational Player	$23	109	0%	77/100
Player unavailable	Recreational Player	$22	156	0%	63/100
Player unavailable	Recreational Player	$22	181	0%	63/100
Player unavailable	Recreational Player	$22	397	0%	45/100
Player unavailable	Tournament Specialist	$22	202	-100%	67/100
Player unavailable	Recreational Player	$22	114	0%	63/100
Player unavailable	Mixed Player	$22	309	-100%	67/100
Player unavailable	Recreational Player	$22	97	0%	77/100
Player unavailable	Recreational Player	$22	225	0%	63/100
Player unavailable	Recreational Player	$22	130	0%	77/100
Player unavailable	Mixed Player	$22	197	-100%	53/100
Player unavailable	Recreational Player	$22	202	0%	63/100
Player unavailable	Recreational Player	$22	213	0%	63/100
Player unavailable	Recreational Player	$22	116	0%	77/100
Player unavailable	Recreational Player	$22	261	0%	59/100
Player unavailable	Recreational Player	$22	106	0%	63/100
Player unavailable	Recreational Player	$22	213	0%	63/100
Player unavailable	Recreational Player	$22	132	0%	77/100
Player unavailable	Recreational Player	$21	139	0%	63/100
Player unavailable	Mixed Player	$21	256	-100%	67/100
Player unavailable	Recreational Player	$21	100	0%	63/100
Player unavailable	Recreational Player	$21	190	0%	77/100
Player unavailable	Recreational Player	$21	243	0%	77/100
Player unavailable	Recreational Player	$21	122	0%	77/100
Player unavailable	Recreational Player	$21	230	0%	77/100
Player unavailable	Mixed Player	$20	178	-100%	53/100
Player unavailable	Mixed Player	$20	88	-100%	53/100
Player unavailable	Recreational Player	$20	361	0%	45/100
Player unavailable	Recreational Player	$20	101	0%	77/100
Player unavailable	Recreational Player	$20	151	0%	63/100
Player unavailable	Recreational Player	$20	209	0%	77/100
Player unavailable	Recreational Player	$20	92	0%	77/100
Player unavailable	Recreational Player	$20	125	0%	77/100
Player unavailable	Recreational Player	$19	130	0%	63/100
Player unavailable	Recreational Player	$19	108	0%	63/100
Player unavailable	Recreational Player	$19	162	0%	77/100
Player unavailable	Mixed Player	$19	144	660%	53/100
Player unavailable	Recreational Player	$19	112	0%	63/100
Player unavailable	Recreational Player	$19	195	0%	63/100
Player unavailable	Recreational Player	$19	180	0%	63/100
Player unavailable	Recreational Player	$18	92	0%	63/100
Player unavailable	Recreational Player	$18	120	0%	77/100
Player unavailable	Recreational Player	$18	103	0%	77/100
Player unavailable	Recreational Player	$18	104	0%	77/100
Player unavailable	Mixed Player	$18	156	-100%	53/100
Player unavailable	Recreational Player	$18	85	0%	63/100
Player unavailable	Recreational Player	$17	52	0%	77/100
Player unavailable	Recreational Player	$17	65	0%	63/100
Player unavailable	Recreational Player	$17	60	0%	63/100
Player unavailable	Recreational Player	$17	95	0%	63/100
Player unavailable	Recreational Player	$17	44	0%	63/100
Player unavailable	Recreational Player	$17	111	0%	63/100
Player unavailable	Recreational Player	$17	51	0%	63/100
Player unavailable	Recreational Player	$16	99	0%	77/100
Player unavailable	Recreational Player	$16	67	0%	77/100
Player unavailable	Mixed Player	$16	48	-100%	67/100
Player unavailable	Recreational Player	$16	36	0%	63/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	802%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	172%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	285%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-6%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	735%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	208%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	721%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	525%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Tournament Specialist	$15	0	167%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	38%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	551%	53/100
Player unavailable	Recreational Player	$15	0	31%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	285%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	764%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	54%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	282%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-15%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	49%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100
Player unavailable	Recreational Player	$15	0	-100%	53/100

Poker Churn Prediction

0-100 score, reason codes, and recommended actions

Decline in hands played

Reduced tournament entries

Shorter session duration

Reduced deposit velocity

Lower rake contribution

Recommended Action: trigger poker reactivation journey with missions, tournament tickets, and table-specific offers.

Poker Revenue Opportunity

Cash game, tournament, VIP, and reactivation opportunities

Cash Game Opportunity

Tournament players likely to migrate to cash games

Estimated Revenue

$18,400

Confidence

82%

Invite high-ROI tournament players to matched-stake cash tables.

Why Edge Recommends This

Executive reasoning

Edge is still gathering experience for this recommendation. More operational history is required before a high-confidence recommendation can be made.

What happens if I do nothing?

If ignored, Edge estimates up to $18,400 could be delayed, lost, or left unprotected. This is an estimate, not a guarantee, and should be reviewed with the available evidence.

Simulate outcome

Scenario A · Approve recommendation

Expected revenue

$18,400

Expected cost

—

Expected ROI

Gathering

Confidence

High

Historical success

Gathering

Time required

Near term

Scenario B · Ignore recommendation

Estimated revenue loss

$18,400

Estimated churn risk

Gathering

Opportunity loss

$18,400

Similar outcomes

Experience still building

Confidence

High

Simulation is read-only and does not execute any action.

Alternative recommendations

Primary recommendation

Invite high-ROI tournament players to matched-stake cash tables.

Why primary was selected

Best balance of confidence, expected impact, urgency, and operational effort.

Alternative recommendation

No safer alternative has enough evidence yet.

Business impact

Revenue protected

—

Revenue created

—

Bonus cost

—

Net ROI

Gathering

Lifetime value impact

—

Supporting evidence

More operational history is required before Edge can show high-confidence evidence.

Recommendation timeline

Generated

Reviewed

Approved

Executed

Outcome recorded

Experience learned

Decision confidence

Overall82%

BehaviorGathering

ExperienceGathering

Historical matchGathering

Data qualityGathering

Operator agreementGathering

Tournament Opportunity

Cash game players likely to join tournaments

Estimated Revenue

$12,600

Confidence

76%

Promote Sunday Main seats to high-volume 1/2 and 2/5 players.

Why Edge Recommends This

Executive reasoning

Edge is still gathering experience for this recommendation. More operational history is required before a high-confidence recommendation can be made.

What happens if I do nothing?

If ignored, Edge estimates up to $12,600 could be delayed, lost, or left unprotected. This is an estimate, not a guarantee, and should be reviewed with the available evidence.

Simulate outcome

Scenario A · Approve recommendation

Expected revenue

$12,600

Expected cost

—

Expected ROI

Gathering

Confidence

High

Historical success

Gathering

Time required

Near term

Scenario B · Ignore recommendation

Estimated revenue loss

$12,600

Estimated churn risk

Gathering

Opportunity loss

$12,600

Similar outcomes

Experience still building

Confidence

High

Simulation is read-only and does not execute any action.

Alternative recommendations

Primary recommendation

Promote Sunday Main seats to high-volume 1/2 and 2/5 players.

Why primary was selected

Best balance of confidence, expected impact, urgency, and operational effort.

Alternative recommendation

No safer alternative has enough evidence yet.

Business impact

Revenue protected

—

Revenue created

—

Bonus cost

—

Net ROI

Gathering

Lifetime value impact

—

Supporting evidence

More operational history is required before Edge can show high-confidence evidence.

Recommendation timeline

Generated

Reviewed

Approved

Executed

Outcome recorded

Experience learned

Decision confidence

Overall76%

BehaviorGathering

ExperienceGathering

Historical matchGathering

Data qualityGathering

Operator agreementGathering

VIP Opportunity

Players approaching VIP poker thresholds

Estimated Revenue

$27,400

Confidence

88%

Offer VIP grinder milestones tied to monthly rake.

Why Edge Recommends This

Executive reasoning

Edge is still gathering experience for this recommendation. More operational history is required before a high-confidence recommendation can be made.

What happens if I do nothing?

If ignored, Edge estimates up to $27,400 could be delayed, lost, or left unprotected. This is an estimate, not a guarantee, and should be reviewed with the available evidence.

Simulate outcome

Scenario A · Approve recommendation

Expected revenue

$27,400

Expected cost

—

Expected ROI

Gathering

Confidence

High

Historical success

Gathering

Time required

Near term

Scenario B · Ignore recommendation

Estimated revenue loss

$27,400

Estimated churn risk

Gathering

Opportunity loss

$27,400

Similar outcomes

Experience still building

Confidence

High

Simulation is read-only and does not execute any action.

Alternative recommendations

Primary recommendation

Offer VIP grinder milestones tied to monthly rake.

Why primary was selected

Best balance of confidence, expected impact, urgency, and operational effort.

Alternative recommendation

No safer alternative has enough evidence yet.

Business impact

Revenue protected

—

Revenue created

—

Bonus cost

—

Net ROI

Gathering

Lifetime value impact

—

Supporting evidence

More operational history is required before Edge can show high-confidence evidence.

Recommendation timeline

Generated

Reviewed

Approved

Executed

Outcome recorded

Experience learned

Decision confidence

Overall88%

BehaviorGathering

ExperienceGathering

Historical matchGathering

Data qualityGathering

Operator agreementGathering

Reactivation Opportunity

Previously active poker players becoming inactive

Estimated Revenue

$9,200

Confidence

71%

Trigger reactivation missions for reduced hands and session length.

Why Edge Recommends This

Executive reasoning

Edge is still gathering experience for this recommendation. More operational history is required before a high-confidence recommendation can be made.

What happens if I do nothing?

If ignored, Edge estimates up to $9,200 could be delayed, lost, or left unprotected. This is an estimate, not a guarantee, and should be reviewed with the available evidence.

Simulate outcome

Scenario A · Approve recommendation

Expected revenue

$9,200

Expected cost

—

Expected ROI

Gathering

Confidence

Medium

Historical success

Gathering

Time required

Near term

Scenario B · Ignore recommendation

Estimated revenue loss

$9,200

Estimated churn risk

Gathering

Opportunity loss

$9,200

Similar outcomes

Experience still building

Confidence

Medium

Simulation is read-only and does not execute any action.

Alternative recommendations

Primary recommendation

Trigger reactivation missions for reduced hands and session length.

Why primary was selected

Best balance of confidence, expected impact, urgency, and operational effort.

Alternative recommendation

No safer alternative has enough evidence yet.

Business impact

Revenue protected

—

Revenue created

—

Bonus cost

—

Net ROI

Gathering

Lifetime value impact

—

Supporting evidence

More operational history is required before Edge can show high-confidence evidence.

Recommendation timeline

Generated

Reviewed

Approved

Executed

Outcome recorded

Experience learned

Decision confidence

Overall71%

BehaviorGathering

ExperienceGathering

Historical matchGathering

Data qualityGathering

Operator agreementGathering

Poker Loyalty

Rake, hands, tournaments, and active-day missions

Play 1,000 Hands

Enter 10 Tournaments

Generate $500 Rake

Play 20 Hours

Poker Affiliate Intelligence

Rake, tournament revenue, retention, VIP production, and ROI

Affiliate Alpha

Rake $12,400 · ROI 318% · CPA $42

Affiliate Bravo

Rake $9,200 · ROI 244% · CPA $55

Affiliate Core

Rake $15,300 · ROI 391% · CPA $38

Vertical-Aware Modules

Poker layer available across Edge Engine

CRM

Loyalty

Analytics

Revenue Opportunity

Revenue Leakage

Risk

Affiliates

Executive Intelligence

Poker AI Recommendations

Recommendation, expected impact, and confidence score

This player is likely to become VIP within 30 days.

86%

Expected Impact: $7.8K incremental rake

This tournament segment shows a 78% reactivation probability.

78%

Expected Impact: $9.2K recovered entry value

Cash game participation is declining in 1/2 NLH.

81%

Expected Impact: Stabilize 14% table occupancy drop

Sunday tournament guarantees can be increased by 15%.

74%

Expected Impact: $12.6K expected fee uplift